The State Tax Service (STS) under the Ministry of Economy has further improved digital tax administration to promote the development of the digital economy and ensure the legal recognition and transparency of the activities of individuals (bloggers and influencers) earning income through social media platforms.
According to the information provided by the agency to “Elchi”, the number of individuals earning income through social networks and other digital platforms via advertising, marketing, promotion of products and services, content creation, live broadcasts, and various collaboration projects has increased significantly in recent years.
It was noted that, in addition, the absence of this field as a separate category in the existing classification of economic activities has made it difficult to register and statistically evaluate the activities of these individuals.
Taking this need into account, a new activity type called “Digital platform influencer” (code 6312003) has been added to the classification of activity types in the accounting database. This change allows for more accurate and transparent formalization of the activities of individuals (bloggers and influencers) earning income through social media and other digital platforms, enables separate accounting of their economic activities, and facilitates the formation of more comprehensive statistical data.
The State Tax Service recommends that taxpayers operating in this field formalize their activities in accordance with the requirements of the legislation and select the new activity code during registration.